Masthead (logo) | The name of the magazine displayed in a specific typeface. The masthead is usually used on the contents page inside as well as the front cover, and as a logo for advertising and branding purposes |
Dateline | Month and year of publication, often with the price. |
Main image | The main focus of the magazine cover, designed to catch the reader's attention. |
Model credit | The photographer and model credit is usually on the contents page |
Coverlines | Different articles within the magazine. |
Main cover line | This is very large, its the main article, the main read. |
Left third | The left third of the magazine cover is vital for sales in shops where the magazine is not shown full-frontage. The title must be easily recognisable in a display of dozens of competitors. . |
Bar code | Standard bar code used by retailers. |
Selling line | Short, sharp description of the title's main marketing point or maybe setting out its editorial philosophy. |
Tuesday, January 21, 2014
Magazine Esssential Parts
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